What are Promotional Items?

Promotional items are all products that are labeled with a logo or slogan and therefore can promote the image, brand, or event. Use them in marketing and sales because they are a powerful tool.

How do promotional items help my company grow sales?

Promo products ROI (return on investment) is often directly linked to a sale, add Coupons QR Codes and other addons, so you can track the ROI on promo items. Help to sell your products and services because distributing to companies at events or meetings gets your name out there. Marketing is to offer a constant reminder of your organization as a source. Make that impression everyday with thoughtful promo items so your prospects and customers reach out to you. So use promo items printed with the name and logo of your company to watch sales leads grow.

Need help marketing to Small Companies?

Do you want to target small companies? Custom promo products make them more likely and also more motivated to buy from your company. Your company is now familiar with your prospect. By seeing your logo on items that potentially can be used several times a day. Imagine the impact of promo items on your business’s bottom line. Promotional products are a traditional marketing medium. They are as important to the success of your business as any other product or service. Promo items look beyond traditional media because they create a certain stir around your product. Every company needs promotional products to reach more customers, and they are a handy tool.

Are promotional items Cost-Effective?

They grab people’s attention at a low cost. These marketing tactics have been used for years & therefore still are effective.  Advertising products help to reduce marketing budgets. Freebies to current or potential customers are a support advertising item when distributed correctly. While it can cost big money to create an ad campaign, promo items costs are a bargain. Many companies buy promo items in larger amounts so as to get a better price per unit. Promo items to distribute in person save marketing costs. Studies have shown promotional items givers have a better chance of remembering their customers.

How do promotional items help my company’s image?

Let your company’s creativity shine and target specific markets with branded promo items. One of the best ways to highlight your brand is to use trending products that give the brand personality. Always be as creative as you can put your name on it. Tap the power of promotional products. Add them to your strategy when trying to increase your brand recognition. Valuable to both existing and new customers, the smallest product, such as a branded pen, can get customer interest.

Promotional items add Brand Recognition

Businesses have the common goal of creating a strong brand. They want to stand out from the crowd as well as be true to all. The question, “How is this done?” The short answer is promos. These products tend to be kept for long periods of time. Promo items reinforce brands. That is why 6 out of 10 people keep promos for up to two years.

Get sales and repeat business with Promotional Items

Promotional products create strong customer retention and loyalty. Promo items bring a personality to your brand. Constant exposure to these products makes it much easier for the owner to remember the brand associated with it. In return, they are more likely to do business with you. This means that giving an item to an individual promotes a feeling that he/she should return the kind gesture. Here is an interesting fact, promotional products can result in up to 85% of consumers’ decisions to do business with the company.

Are promotional items a Cost-Effective Marketing Strategy

Consumers hang on to promos usually for 6.6 months. Promos are a bargain compared to other ad efforts. Many times promos beat other ads when building your brand. Most ads can disappear from you in seconds.  Your brand can grow when promos are shared with others. Your brand reputation grows from being seen. Which gives more bang for your sales buck.

Promotional items keep your company fresh.

Another plus from promo items is to keep you flowing with fresh ideas for branding.  From hand sanitizer sprayers and drinkware to the latest craze like PopSockets, the choices are vast. Promotional products are tailored to your specific target market and allow you to shine. Here is a quick tip: add a catchphrase that brings personality to your brand. Add it to a trendy product and you will see your sales grow.

Gain Leads & Increase Sales

Promotional products are lead generators.  Promos always make an impact on existing consumers so increasing the ROI of promos can be easy. There are many options to choose from. You can easily find the perfect item so to increase sales for you. A very efficient method to build a buzz so you can grow is promos. They generate leads and help reach your goal. Did you know that promos are a 15 BILLION (“with a B”) dollar industry? This is why, companies such as Amazon, Verizon, and Tesla spend lots of money per year on promos. Many companies choose branded promotional products so they can reach their customers.

In a nutshell

Promos are a great way to raise awareness of a brand. Any product or service can benefit. Companies use marketing swag to connect to customers. ROI can increase with promos so use them and leave a lasting impression on new and existing consumers.

Here are some larger categories of promotional items:

Wearables are common promo gifts that recipients would wear. Creating an impression billboard wherever the recipient visits. Companies and organizations benefit by creating these items with their logo or slogan.

To see our portfolio of Promo Items please visit http://zocreativeinc.com/portfolio/

For a full directory of Promotional Items visit our website at www.zopromos.com.